The icon only displays on the block.
This text displays in the block & the full article view.
This text displays in the block & the full article view.
This text & below displays only on the full article view.
Also, the reason there is a test image above is because the header image is set in the "Services Additional" tab.
The image will only display on this page so when can have a separate image for each service.
We can change the above as required.